+Consumer engagement is the deep, active connection between a brand and its audience. It extends beyond mere transactions, fostering [Brand Loyalty](/wiki/brand_loyalty) through meaningful interactions. Effective engagement cultivates a positive [Customer Experience](/wiki/customer_experience), turning passive consumers into active advocates.
+## See also
+- [Digital Marketing](/wiki/digital_marketing)
+- [Customer Relationship Management](/wiki/customer_relationship_management)
+- [User Experience](/wiki/user_experience)
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