A logotype is a distinctive graphic mark, emblem, or symbol used to promote public recognition. It functions as a visual brand identity, often integrating stylized text or imagery to represent an entity. Effective logotypes are designed for memorability, simplicity, and enduring impact.
Examples
United States
Marriott
Syria
Spacetoon
International
Heartbrand (e.g., Wall's, Streets, Algida), originally created in the Netherlands by Unilever.
